For Art's Sake

For Art's Sake takes you behind the canvases to learn more about contemporary art from the people who know best: the artists themselves.

Each episode focuses on a particular artist. It looks at their work, and then beyond it to their lifestyle and what inspires their art.

The program refuses to be elitist, giving as much time to cartoonists like Patrick Atangan and Brian Apthorp and great painters like Peter Zokosky and Kim Merrill. The program also speaks to gallery owners and examines what drives them to exhibit the works of others.

Each episode is filmed in high-definition video, to ensure the quality is excellent even when viewing in full-screen mode.

Browsers can sort the videos according to their date of release, number of comments, and popularity.

Once fans choose a clip from the video menu they are taken to a new screen with a large player. The player's controls allow users to stop and play the video, adjust its volume, and view it in full screen mode.

Links underneath the playing screen allow fans to easily embed the video into their personal website, or send the videos to friends. Below this there is a video synopsis which gives details about what topic is covered in each clip.

Other episodes in the same series are shown to the right of the player, allowing fans to easily navigate around the site. Below this episode guide are subscribe links, which allow fans to receive alerts when new For Art's Sake videos are added.

Videos are free for anyone to watch, however additional features including the ability to leave comments are available to users who register for a free subscription.